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June 5th, World Environment Day

Pubblicato il
7 Jun, 2021

Controversa celebrates World Environment Day with you.

June 5th 2021: Controversa celebrates World Environment Day with you today.

Controversa is the first reversible box for (the) Nature. A new sustainable solution for e-commerce.

The zero waste philosophy and the desire to have a more conscious approach to the environment in general made us reflect on the need to transfer this awareness to the e-commerce sector as well.

In the last few years we have seen an increasing diffusion of on-line systems as communication channels, but above all as sales channels. Ordering and receiving products at home is certainly the purchasing method of the future, especially in the recent social and historical scenario. A quick, practical and fast method which however has some limits (especially in terms of sustainability).

As a matter of fact, online purchase requires the use of tertiary packaging for transport, but also additional packaging that ensures the safe transport of the content and preserves its shape and peculiar characteristics. The product, once shipped from the store or warehouse, passes from hand to hand in a path that sees the possible compromise of the product.

Controversa is based on a circular business model that allows the creative reuse of packaging in a practical way, without affecting the consumer's habits, rather by creating new ones. Such as the creative use of tertiary packaging.

Controversa is the revolution of DELIVERY PACKAGING:

  • a tertiary packaging that is not disposed of or recycled, but can be even reused
  • a tertiary packaging that protects the product because it has been studied and developed with resistant materials
  • a tertiary packaging that promotes the creativity of brands and the final consumer
  • a packaging that helps fill the gap in the consumer experience in the store because it is highly customizable.

Fustellificio Vicentino s.r.l.
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