A coffee with Controversa in Milan
Meeting and getting to know our reversible box, chapter two.
A temporary store that has the flavour of a precious shop, where small stories and great destinies intertwine, between a cup of tea and a scented candy, between a bite of a chocolate and a sip of an aperitif. A shop like those of the past, but magically transported to the present day: the windows overlooking the busy street, an unmistakable neon sign.
The happy and creative connection between Controversa and Pastiglie Leone dates back to the early days of our reversible box project and has taken shape in this 2021 with various projects.
Their temporary boutique in Milan hosted us for our meeting format "Un Caffè con Controversa" (A coffee with Controversa): an opportunity to meet brands, companies and professionals and present this year's new products and price lists.
Being able to do this in this somewhat magical place allowed us to give all the people we met a real moment of sweet relaxation in the confusion of the city.