Controversa Presentation Kit

In today's competitive business landscape, packaging is a powerful tool for corporate communication. It is the first point of contact with the customer, a strategic element that conveys brand values, creates a memorable visual impact, and helps build a unique experience.
This is why Controversa was created: a reversible and customizable shipping box that transforms in just a few simple steps from a shipping container into a box worth keeping.
Getting started with Controversa to imagine and design your packaging is easy—just request the Controversa Presentation Kit, an analog tool that provides a tangible opportunity to ideate, define, and create your custom box.

WHAT IS THE CONTROVERSA PRESENTATION KIT?

The Controversa Presentation Kit is a tool that allows you to create your Controversa box. It’s a paper-based kit designed to guide you on a creative, sensory, and strategic journey.
With this kit, you can explore all the customization possibilities for your packaging, experiencing everything firsthand—from sustainable papers to premium finishes and accessories.

3 REASONS TO REQUEST THE CONTROVERSA PRESENTATION KIT

1. Tangibility: Seeing and feeling the materials helps you make more informed decisions.
2. Convenience: Everything you need is in one compact box.
3. Inspiration: It serves as a starting point to turn your ideas into reality.

You can request the Controversa Presentation Kit by This email address is being protected from spambots. You need JavaScript enabled to view it..

WHAT’S INSIDE?

The Controversa Presentation Kit includes:

• 1 Sustainable Paper Sample Book: Combining design with respect for the environment.
• 1 Premium Paper Sample Book: Enhancing your brand with high-quality materials.
• 1 Finishing Catalogue: Detailing premium finishes that add personality and elegance.
• 1 Accessories Sample Book: Highlighting elements that make the difference.
• 1 Mini Controversa Box: A tangible example of your packaging’s potential.
• 1 Postcard: Introducing you to the Controversa world.
• 1 Shipping Pouch: The best plastic-free solution for sending your box.

Like every Controversa box, the Presentation Kit is reversible and hides a unique message revealed when you reassemble it inside-out.

HOW DOES IT WORK?

The Controversa Presentation Kit simplifies the custom packaging creation process in three easy steps:

1. Explore: Discover materials, finishes, and accessories by touching and feeling them.
2. Choose: Define every element of your box experience to create packaging that represents your brand..
3. Design: Turn your selections into a fully customized and functional packaging solution..

WHO IS CONTROVERSA FOR?

Controversa is perfect for brands, communication agencies, and businesses. Whether you’re an established company or a growing startup, Controversa helps you achieve packaging that aligns with your goals.
A thoughtful design choice is not just about aesthetics; it’s an investment in how your brand is perceived in the market. A cohesive, well-planned project communicates values, professionalism, and attention to detail, delivering a quality signal that attracts and retains customers, enhances your reputation, and strengthens your competitive positioning.

A DOUBLE FUNCTION FOR DOUBLE BENEFITS?

Controversa reduces packaging waste because it’s essentially two boxes in one: use it for shipping (with customized compartments designed for products without secondary packaging), and then flip it inside-out for a fresh new box.

For SMEs: Offers a strong and sustainable brand image.
For E-commerce: Creates a standout customer experience while optimizing finishing and logistics costs.
For Creative Agencies: Supports innovative strategies.
For Marketing Teams: Reinforces the brand with memorable, practical solutions.